منهجية حديثة لقيادة العلامة التجارية : (رقم التسجيلة. 9814)

MARC details
000 -LEADER
fixed length control field 01712cam a22003131i 4500
003 - CONTROL NUMBER IDENTIFIER
control field SA-RiAUC
005 - DATE AND TIME OF LATEST TRANSACTION
control field 20230718142539.0
008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION
fixed length control field 230709s2021 ua k g b f000 0 ara c
020 ## - INTERNATIONAL STANDARD BOOK NUMBER
International Standard Book Number 9789774733116
040 ## - CATALOGING SOURCE
Original cataloging agency SA-RiKSU
Language of cataloging ara
Transcribing agency SA-RiAUC
Description conventions rda
041 1# - LANGUAGE CODE
Language code of text/sound track or separate title ara
Language code of original eng
082 04 - DEWEY DECIMAL CLASSIFICATION NUMBER
Classification number 658.827068
Edition number 21
Assigning agency SA-RiAUC
Item number ل م
100 1# - MAIN ENTRY--PERSONAL NAME
Personal name لايت، لاري،
Dates associated with a name 1941-
Relator term مؤلف.
240 10 - UNIFORM TITLE
Uniform title New brand leadership : managing at the intersection of globalization, localization and personalization.
Language of a work Arabic
245 10 - TITLE STATEMENT
Title منهجية حديثة لقيادة العلامة التجارية :
Remainder of title إدارة العلامة التجارية عند نقطة إلتقاء العولمة والمحلية والفردية /
Statement of responsibility, etc. لاري لايت، جوان كيدون ؛ [ترجمة المنظمة العربية للتنمية الإدارية]
264 #1 - PRODUCTION, PUBLICATION, DISTRIBUTION, MANUFACTURE, AND COPYRIGHT NOTICE
Place of production, publication, distribution, manufacture القاهرة :
Name of producer, publisher, distributor, manufacturer المنظمة العربية للتنمية الإدارية،
Date of production, publication, distribution, manufacture, or copyright notice 2021
300 ## - PHYSICAL DESCRIPTION
Extent 238 صفحة :
Other physical details أشكال ؛
Dimensions 22 سم
336 ## - CONTENT TYPE
Content type term نص
Content type code txt
Source rdacontent
Materials specified كتاب
337 ## - MEDIA TYPE
Media type term بدون وسيط
Media type code n
Source rdamedia
338 ## - CARRIER TYPE
Carrier type term مجلد
Carrier type code nc
Source rdacarrier
504 ## - BIBLIOGRAPHY, ETC. NOTE
Bibliography, etc. note يشتمل على ببليوجرافيات في نهاية كل فصل.
650 #7 - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name entry element العلامات التجارية
General subdivision تسويق
-- إدارة
Source of heading or term aucsh
650 #7 - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name entry element الإعلان
General subdivision إدارة
Source of heading or term aucsh
700 1# - ADDED ENTRY--PERSONAL NAME
Personal name كيدون، جوان
Relator term مؤلف.
700 12 - ADDED ENTRY--PERSONAL NAME
Relationship information ترجمة لـ :
Personal name لايت، لاري،
Dates associated with a name 1941-.
Title of a work New brand leadership : managing at the intersection of globalization, localization and personalization
710 2# - ADDED ENTRY--CORPORATE NAME
Corporate name or jurisdiction name as entry element المنظمة العربية للتنمية الإدارية
Relator term مترجم.
942 ## - ADDED ENTRY ELEMENTS (KOHA)
Source of classification or shelving scheme Dewey Decimal Classification
Koha item type كتب
949 ## - LOCAL PROCESSING INFORMATION (OCLC)
a EG-CaFIB
d 230709
u moamin11
n 1
المقتنيات
Withdrawn status Lost status Source of classification or shelving scheme Damaged status Not for loan Home library Current library Date acquired Total Checkouts Full call number Barcode Date last seen Price effective from Koha item type
    Dewey Decimal Classification     Faisal bank library Faisal bank library 18/07/2023   658.827068 ل م 11172 18/07/2023 18/07/2023 كتب