TY  - BOOK
AU  - Hughes,Tim
AU  - Gray,Adam
AU  - Whicher,Hugo
TI  - Smarketing: how to achieve competitive advantage through blended sales and marketing 
SN  - 9780749483593 (ebook)
AV  - HF5415 
U1  - 658.8 23
PY  - 2019///
CY  - London, New York
PB  - Kogan Page
KW  - Marketing
KW  - Selling
KW  - Technological innovations
KW  - Digital media
N1  - Includes bibliographical references and index
ER  -