Giles, G. B.

marketing / by G. B. Giles. - third edition - London, Macdonald & Evans, 1978. - xvi, 246 p. 22 1/2 cm. - M & E Handbooks .

Bibliography: p. [243]-244.

0712112898

67098501

B67-15246


Marketing--Case studies.

HF5415 / .G47

658.8 / G M